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Plausible Goal Event

Record real conversions in Plausible without collecting anything that identifies a person.

moderate Analytics

What it adds

A small, fixed set of named goal events fired from confirmed outcomes, with low-cardinality properties and consent respected.

What your agent is told to do

5
  1. 1

    List the outcomes that genuinely count as conversions — a completed signup, an activated workspace, a first successful action, a completed purchase — and give each one a short fixed name agreed up front. Keep the list small enough that someone can read it on one screen.

  2. 2

    Fire each goal only after the outcome has actually succeeded and been committed, not when the user clicks the button that begins it. A goal fired on intent overstates every number that follows it.

  3. 3

    Decide per goal whether it is sent from the browser or from the server and record that decision alongside the goal name. Sending the same conversion from both is the usual cause of doubled numbers.

  4. 4

    Keep custom properties to a handful of low-cardinality values such as plan tier or source, and never attach an email address, a user identifier, a record identifier, or anything typed by a user. The point of this provider is that it does not build a profile of the visitor.

  5. 5

    Route the sends through the app's existing consent or regional privacy handling rather than adding a second check. If the app has a separate brief for a fuller analytics pipeline, this entry owns only the named conversion goals and leaves general page and behaviour tracking to that one.

Edge cases it handles

8
  • Goal names must be stable constants, because the provider treats a changed name as a new goal and the historical series simply stops. Never build a name from user content, a plan name that marketing can rename, or an identifier.
  • The same conversion fired from the browser and again from the server doubles the count, and the two will disagree because one is blocked by ad blockers and the other is not. Pick one origin per goal and enforce it.
  • Custom properties with unbounded values make the reports unusable and can carry personal data by accident. Restrict properties to an allowed key list with a known set of values.
  • Consent and regional rules configured elsewhere in the app must gate these sends too. A goal that fires before the user has answered the consent prompt is a compliance problem regardless of how little data it carries.
  • A goal fired optimistically before the transaction commits will count conversions that were rolled back. Send after commit, from the code path that knows the outcome succeeded.
  • Client-side sends are blocked for a meaningful share of visitors, so browser-origin goals will always undercount. Note which goals are affected rather than treating the numbers as complete.
  • When the provider is unreachable, the send must fail quietly. Analytics must never block a checkout, a signup, or any user-facing flow, and a failed send is not worth an error shown to the user.
  • Retries on a fire-and-forget send create duplicates without improving accuracy. Either accept the loss or send server-side with a deduplication key, but do not blindly retry.

Definition of done

8
  • Every goal has a fixed name from an agreed list, with no dynamic or user-supplied content in it.
  • Each goal has exactly one declared origin, browser or server, and is not sent from both.
  • Goals fire only after the underlying outcome is committed and successful.
  • Custom properties are restricted to an allowed low-cardinality set and contain no personal or identifying data.
  • Consent and regional privacy settings gate every send through the app's existing handling.
  • A provider outage or a blocked request never blocks, delays, or errors a user-facing flow.
  • The feature matches the existing design system.
  • No existing functionality is broken.

Related features

How it works

  1. 1

    Copy the link

    Grab the Markdown instruction URL for this feature.

  2. 2

    Give it to your AI

    Paste it into Claude Code, Cursor, v0, Lovable — whatever you build with.

  3. 3

    It inspects, then implements

    Your agent reads your existing app first, then adds the feature to fit it.

Works with your stack

These instructions are written to adapt. They tell the agent to detect your framework, match your existing design system, and reuse what you already have — rather than assuming a particular stack.

Need it tighter than that? Customize the feature and tell it exactly what you're running.